Dreamstime Credits
If a client wants a photo from Dreamstime, we charge the client $2 per credit.
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Meagan Vitek
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Juliette Cook
Content is King. Why do we recommend a minimum of 700-1000 words for specialty pages on sites?
i asked jane and here is a helpful answer and link from an SEO expert, Neil Patel.
1,000 words is strongly recommended. 400 simply is not enough for Google to hang its hat on. There have been lots of studies about this, among them one by Neil Patel, a definitive, nationally known expert on these matters. See his article here: -
Meagan Vitek
Common question from client & how to answer it.
Juliette had a client that asked the following question: “I do have a question. After the website is live, still, how do potential clients know that my website exists? How do they know what my name is, where to find me, my domain name etc……I’m sure everyone wants to know this as well.”
The best way to answer this is by saying (from Becky):
“I would FIRST state that, as part of our website work, we optimize your site so that google gets signals as to what your site is about (spiritual counseling, etc.) However, there are a lot of factors that Google considers when ranking sites, so often, more pages are needed and more time is needed in order for you to rank for your desired terms.
Google places is a vehicle that can also help your ability to rank and get traffic. We can talk with you about this work, as well.
Regarding showing up for searches for your name, your website should be the biggest signal online for your name, and google should serve up your site if your name is searched, however, we cannot control this. It may need to be looked at later, if your site does not come up when your name is searched as this sometimes does happen.
Adwords is the fastest way to get traffic online. Once a campaign is created, you can be on page 1 on day 1. You need to pay use to create your campaign, and then pay google click charges.
Finally, at the end, you can include suggestions to also do traditional marketing.”
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Meagan Vitek
If a client wants to update their own Google Places citations, what should we tell them to do?
Stuart Fensterheim wants to do his own citations for his Google Places listing. What is the best thing to tell him?
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Meagan Vitek
From Becky:
“To update ones we’ve already done, we can send him the logins and he can do.
To add more, he needs to find local and thematic directories and list his business there. We have a special paid tool that we use to find good ones. He’ll have to hunt. He should only submit to 10/month.
Anymore advice on that and he needs to pay for consulting. We’ve invested a lot in learning how to do it effectively and we can’t train him for free.”
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Daryl Monte
How to Check Uncompleted Tasks Assigned to People In LGED
1. Go to Reports and Filters and choose Assignments (http://screencast.com/t/abuFxjQfhw)
2. Under Assigned To, select “Selected Users are Assigned or Responsible”
3. Under Completed On, select “Not Yet Completed”
4. Under Group By, select “Assignee”
5. You can select “Project” under Additional Column #1
6. Leave everything as is. This is how it will look – http://screencast.com/t/ehSRtVVz
7. Click Run and list of items will show up similar to this – http://screencast.com/t/ceBCEhAZYdaH
8. If you are satisfied with the results, just click on the greyish part on top (http://screencast.com/t/NbXaLeoMqK) then click Save Changes and the name the it so we wouldn’t have to do that every time.P.S. Next time you want to check the uncompleted tasks, just choose the custom search you recreated under Save Filters – http://screencast.com/t/FBEY2nFyf2K
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Meagan Vitek
How to Change a Free Report on WordPress
Juan put together a great how to process on changing a free report on a website. One of our clients made some changes to her free report and wanted to update it. Here is how to do it: How to Edit Free Reports in Site
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Becky DeGrossa
Photo or Image Selection Process
This is a template for what I have been sending clients. Also attached is the spreadsheet I send them and the image to show them how to see the price of the photo.
For IMAGES, we suggest you search on istockphotos.com. Attached you will find a spreadsheet which you can use to let us know your image selections. (Please do NOT purchase the images. We will purchase them in the correct size for your site, usually small, or x-small.)
To see the cost of the photo, click on Show $USD Pricing (see image below) This will change the price from credits to dollars.
We recommend that all your images share a common theme – nature, sad/distressed people, or happy people, etc.
Images for My Smart Therapy Website -
Juliette Cook
Responsive themes and why we use them in wordpress
When considering a user’s mobile experience, there are typically two approaches.1 – The use of Responsive themes, which strive to mimic a consistent user experience across devices, responding, client-side, to the device being used. This is popular right now, is affordable, and works for most “blog” type sites. It is affordable because there is one set of code generated, regardless of the device accessing it. It is not perfect, however.2 – Custom mobile design for each type of device, the benefits being that you can individually design what you will show and how you will show it for each device, to ensure optimal user experience regardless of platform. The downside of this is that it is “custom” and you can incur 3 times the design cost for one website.There are plugins that make designing custom mobile presentation easier (such as WPTouch) however, it still takes time, and with each additional design change, going forward, you need to check the changes across devices and often adjust the WPtouch settings to make it work. These plugins also need to be applied to non-responsive themes.The therapy private practice world is one where:- website layout / design is usually neglected
- mobile considerations are non-existent
- affordability is crucial
The decision to choose responsive design to address our mobile strategy is one that weighs these factors. It has paid off for us in that we can provide our clients with much better marketing assets than they previously had, and this approach is affordable for these clients.With any design decision, we are always shooting for “better user experience for the majority”. If you look at the users who visit your site, today, you will most likely find that the majority are made up of desktop and tablet users. This is a breakout for one of our therapists and is fairly typical:86% of his site visitors are desktop or tablet users and will have a good user experience with responsive design.(Also, we must take into account the fact that heavy mobile users have become very accustomed to alternate navigation, anyway, and are not hindered by it.)-
Juan Villegas
Sometimes its worth combining client side respnsiveness (using css queries..) with server side detection (in the street: “ua sniffing”). Using server side techniques we can:
-render different sizes of images. For example, before sending a 1000px*750px image to a 320px wide device, we could resize it using the server power and send a small version of the image, which is all the mobile device needs.
-Instead of “hiding” html we could avoid rendering it as its not going to be used, thus reducing the number of bytes sent..Examples of libraries, most free, in this post: http://mobile.smashingmagazine.com/2012/09/24/server-side-device-detection-history-benefits-how-to/
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Juliette Cook
Since we have a HostGator account, do we have access to free domain names?
Can someone let me know if we can get free domain names for clients since we have an account with them? Do you have discounts on these domains?
If we are changing domain names for a client, shouldn’t we be responsible for purchasing it too?
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Becky DeGrossa
We pay hostgator just like they do. On top of that, we add extra services — security monitoring and WP and plugin upgrades.
We are not a registrar. We simply provide add-ons to hosting and package it all in a hosting package that is more affordable and more secure than if they were to obtain those services on their own.
So, no… we don’t get involved in the domain name acquisition game. They can do that on their own.
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Becky DeGrossa
There is really no such thing as changing domain names. You buy a new one and discard the old. We make a recommendation on what we think is best and they agree or not.
If they don’t want to go to their registrar and purchase a new domain name, we can do it for them in their account with their credit card for our hourly fee.
Domain names are very cheap. We are spending more money talking about than the domain name costs 🙂
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Meagan Vitek
Privacy Policy – Process (UPDATED!!)
Before the developer can set up the privacy policy page, you must create a privacy policy. Below are the steps on how to do so (thanks to Dave for helping me learn!)
1. Go to http://www.freeprivacypolicy.com
2. Login with username: admin@page1pros.org and password: 848624
3. Click “Create Another Privacy Policy Now”
4. Fill out form – see attached screenshots for what to select
5. Click submit
6. Send login information to developer, so they can create a landing page (that opens in a new window) and a nav item in the footer.
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